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Escalation of commitment

en.wikipedia.orgsite

A.k.a. sunk-cost fallacy, or the rational explanation of why the hell do we still irrationally keep investing in a bad project.

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Engineering Team Management
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2026-10-10
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Engineering Team Management › Project Management > Estimations: “A.k.a. sunk-cost fallacy, or the rational explanation of why the hell do we still irrationally keep investing in a bad project.”